Mesh gradient image

Hello! I'm Arpita

I design every part of

I design every part

I design every part of

a product that

of a product that

a product that

feels human.
users pay for.
feels human.
users pay for.
feels human.
users pay for.

For 8+ years, I've run research, strategy and design as one job, from defining the problem to shipping it and measuring what changed. Lately, that's meant 0→1 AI-native products, and shipping my experiments in Claude Code. Most recently, I was leading design at ADPList.

I run research, strategy and design as one job, from defining the problem to shipping it and measuring what changed. Lately, that's meant designing AI products, and shipping my own experiments in Claude Code. Most recently I was Design Lead at ADPList.

Explore my work

She brings a strong design perspective but never in a rigid way. Shes thoughtful, open to feedback, and always focused on what actually works best for the user. She’s the kind of person who quietly raises the bar for everyone around her.
Richie Min🇨🇦
Product Manager
She brings a strong design perspective but never in a rigid way. Shes thoughtful, open to feedback, and always focused on what actually works best for the user. She’s the kind of person who quietly raises the bar for everyone around her.
Richie Min🇨🇦
Product Manager
She brings a strong design perspective but never in a rigid way. Shes thoughtful, open to feedback, and always focused on what actually works best for the user. She’s the kind of person who quietly raises the bar for everyone around her.
Richie Min🇨🇦
Product Manager

here are real words

from colleagues & mentees

about me

About

about me

I'm a product designer who starts with good questions and doesn't stop until it ships. I care about two things: why people come back and outcomes the business can measure.

I'm a product designer who starts with good questions and doesn't stop until it ships. I care about two things: why people come back and outcomes the business can measure.

I started in graphic design in 2013. Then I built my own app, Sterio1 and knew this is what I want to do. 8+ years later, product design is still my favourite job. Most recently I led design at ADPList2, a mentorship platform, for 300K+ members across 150+ countries. Along the way I've mentored3 2K+ designers.

I started in graphic design in 2013. Then I built my own app, Sterio1 and knew this is what I want to do. 8+ years later, product design is still my favourite job. Most recently I led design at ADPList2, a mentorship platform, for 300K+ members across 150+ countries. Along the way I've mentored3 2K+ designers.

Lately, AI is at the centre of my work. In my last role, I designed AI features that users actually trusted. In my own time, I build AI products4 in Claude Code, playing PM, designer and engineer at once.

Lately, AI is at the centre of my work. In my last role, I designed AI features that users actually trusted. In my own time, I build AI products4 in Claude Code, playing PM, designer and engineer at once.

Self-potrait
ADPList Team
Designer giving a talk

Most-used product in my life? Notebooks. I still think best on paper5 and no updates needed.

Most-used product in my life? Notebooks. I still think best on paper5 and no updates needed.

Outside product, I'm always making or learning something, usually while caffeinated. Right now I'm building a board game6 and learning Japanese. I co-host a supper club7 and rarely go anywhere without my camera.

Outside product, I'm always making or learning something, usually while caffeinated. Right now I'm building a board game6 and learning Japanese. I co-host a supper club7 and rarely go anywhere without my camera.

  1. A cross-platform music-sharing app with 500+ users.

  2. Fully remote, deeply cross-functional and rewarding yet.

  3. I designed a UX curriculum for Growth School too.

  4. An RSVP bot, a music discovery app, a video deflicker tool.

  1. Proud stationery addict. There's always room for more.

  2. It's a strategy game played on a rotating board.

  3. I co-host intimate five-course, modern European dinners for Oxalis. I overlook the interiors and growth strategy.

See Resume

नमस्ते

こんにちは

مرحبا

Let's talk!

Building something where design should own the outcome? Let's compare notes.

Schedule a Chat

lead Product designer